google-adwords-brand-bidding

Google Ads: How PPC Brand Bidding Can Benefit Your Business

Google is one of the most popular search engines with over 63,000 searches processed per second. However, many business people fail to make the most of this platform by overlooking brand bidding. If you want to know whether it is a good option for your business, you should continue reading! Search a popular brand name […]

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what is seo

SEO: Here’s Everything You Need to Know

Search Engine Optimization or SEO refers to the process of changing certain aspects of a website in a way that it ranks among the top results by search engines. It involves several tasks such as adding metadata, writing SEO-friendly content, addressing crawling errors, adding alt text with images, and more. The purpose of SEO is […]

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